I changed DataFast’s headline to revenue-first analytics
Everything I did, and why: 1. New headline ✨ This is where 80% of visitors drop off. I asked everyone what their favorite DataFast feature and they said "revenue attribution". Plus, the #1 question people keep asking me is "how is it different from <analytic_tool_abc>?" So let it be. Now the headline and the subheadline explain DataFast's value proposition. 2. Onboar... 🧵👇

@marclou · Sep 1, 2025
2. Onboarding ✍️ Nobody likes to give away their emails. So instead, visitors can directly add their websites from the landing page, even before signing up. That way, they've completed 30% of the steps to get to the AHAH moment. They achieved something. So hopefully they're more likely to sign up.
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@marclou · Sep 1, 2025
3. Interactive demo 🕹️ No more external links to try the analytics demo. I added an iframe of a real dashboard in the hero section. Visitors can play with it, discover every feature, like it's their own dashboard. (desktop only)
- 53 likes

@marclou · Sep 1, 2025
4. Target customer pivoting 🙋 No more "startup" No more "founder" A lot of recent signups are outside tech Twitter. "Grow your startup" makes no sense for a womenpreneur selling a nail polishing course on YouTube. So now DataFast is not just for founders, but online businesses.
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@marclou · Sep 1, 2025
Thanks @DanKulkov for coming up with the headline. Thanks @nico_jeannen for the landing page roasting. Thanks everyone who sent me feedback. At this point, I'm just a puppet obeying my puppeteers
Marc Lou@marclou · Aug 30, 2025How would you rewrite DataFast's headline?
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